Home Categories Send inquiry

It’s sold out! Yiwu’s “heating artifact” sells well in Europe


The cold winter is coming. Influenced by the explosion of Beixi natural gas pipeline and the international situation, Europe is turning to China to seek “solutions” for the winter.
Recently, among the thermal insulation orders sold to Europe by Yiwu International Trade City, heaters, hot water bags, electric blankets and other products are the most popular

Hong Shujun runs a small shop of about 10 square meters on the second floor of Zone 2 of Yiwu International Trade City. A variety of hot water bags are placed in the middle of the store, and small appliances such as small heaters and electric kettles are placed on the display cabinets.
As soon as the reporter entered the store, he heard the “ding dong” sound uploaded from the computer. The customer service staff is communicating with the new customers from Europe who came to consult.
“Compared with the past, many of the orders for thermal insulation products this year are new orders from Europe.” Hong Shujun, a native of Yuyao, Zhejiang Province, has been in Yiwu International Trade City for 28 years. His products are mainly exported, but in previous years, few customers came from Europe.
Hong Shujun picked up a small white heater placed on the high place and introduced it. This heater is a classic model in the shop. In September this year, it sold more than 10000 units, twice as many as the same period in 2021. Most of the increase came from Europe.

Compared with other wholesale markets, many operators in Yiwu International Trade City have their own factories. In terms of quality control and product innovation, operators have the right of autonomy.